top of page
18.png

BRAND IDENTITY & WEB DESIGN

Creating identities that feel as natural as home.

AlicanteMockup14.png
1.png

A boutique design studio based in the heart of South Africa, crafting soulful and strategic visuals for passionate creatives and purpose-driven brands around the world. From the first spark of inspiration to the final polished detail, I work closely with you to shape a vision that feels intentional, rooted in story, and elevated with style.

10.png

01.

Brand Strategy and Visual Identity Design

Where clarity meets creativity — designing brands that stand out, connect and make you feel like you've arrived home.

EXPLORE OUR SIGNATURE SERVICES

02.

Custom Website Design

Websites that blend beauty with strategy — designed to captivate and convert.

03.

Social Media Design

Socials that stop the scroll — designed for impact, clarity, and connection.

Genna Smith-Helberg

THE CREATIVE MIND AND YOUR TRUSTED CREATIVE PARTNER

Meet Genna, your designer.

With over 5 years of design experience, I’m passionate about building lasting relationships with my clients. I believe in creating a personalized journey — walking alongside you every step of the way to make the process not only meaningful but truly enjoyable.
 

Your success and satisfaction are always at the heart of what I do. I’m here to support, guide, and collaborate with you as we bring your vision to life.
 

Let’s create something remarkable together.

About

Our Work

Kind

Untitled design.png

"Honest & Kind."

We approached Genna to help us with a much needed rebrand a few months ago. Little did we know on what an incredible journey we were about to embark on with her. Genna, you are a genius and we are so thankful that we chose to walk this rebranding path with you. It was an emotional rollercoaster (as we are sure you would agree) and much harder (emotionally) than we ever thought it would be, but with your expert guidance, honesty and kindness we got exactly what we were looking for.

We cannot recommend you more!

 - Marié, South Africa

Words

Thoughtfully designing visual identities that are as meaningful as they are beautiful.

Our approach is grounded, thoughtful, and refreshingly real. We blend meticulous attention to detail with a touch of warmth and personality to make the experience not only impactful — but genuinely enjoyable. At Krea-tief, we specialize in creating authentic, strategy-led brands and user-friendly websites that truly connect with your audience.

Our goal? To inspire and guide small business owners with creative solutions that empower them to confidently tell their story and grow with purpose.

Crafting soulful brands that feel like home is about creating identities that go deeper than surface aesthetics. It means building brands infused with heart, authenticity, and intention, brands that resonate emotionally with people, not just visually. A soulful brand reflects the story, values, and dreams of the people behind it, allowing audiences to connect on a personal level.

Services Guide
27.png

WORK WITH US

Your brand should be a true reflection of YOU.

21.png

NAVIGATE:
Home
About
Services
Portfolio
Enquire

GET IN TOUCH:
hello@krea-tief.co.za

  • Instagram
  • Facebook
  • Pinterest
Krea-tief Design Studio - Branding (July 2025)3.png

NELSPRUIT,SOUTH AFRICA - WORKING WORLDWIDE

BuyLocalLowveld_Stamp-08.png

2020 - 2025 KREA-TIEF DESIGN STUDIO © | ALL RIGHTS RESERVED

bottom of page